Prompt

Create an enticing image for an Instagram ad for a soft drink, without using any words. The image should evoke a sense of cool refreshment and casual enjoyment. The main subject is a frosty can of the soft drink, held in a hand against a blurred background of a lively cityscape at sunset. The colors should be warm and inviting, with the cool tones of the drink contrasting against the warm hues of the sunset. Use a Nikon D850 DSLR with a 85mm f/1.8 lens for a high-resolution, detailed image. The shot should be taken during the golden hour, with the setting sun providing a warm, soft light. The style should be casual and candid, as if capturing a spontaneous moment of enjoyment. Use a high-quality color film to capture the warm tones of the sunset and the cool tones of the drink. The camera settings should be set to a wide aperture to blur the background, a fast shutter speed to freeze the moment, and a moderate ISO to balance light sensitivity and noise. In post-processing, enhance the warm tones of the sunset, increase the contrast, and add a soft glow to the can to make it stand out.

Lets break down the prompt:

Scene Description

  • Main subject is a frosty can of soft drink, suggesting the product focus.
  • Held in a hand, adds a personal and relatable touch.
  • Blurred background of a lively cityscape at sunset, evoking feelings of end-of-day relaxation and enjoyment.
  • Warm and inviting colors contrasted with the cool tones of the drink, enhancing the refreshment aspect.
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Example: Changing the scene to a beach background could evoke a different kind of leisure, emphasizing vacation and summertime vibes.

Camera Specification

  • Nikon D850 DSLR for high resolution and detail.
  • 85mm f/1.8 lens for a shallow depth of field, making the soft drink can the focal point against a softly blurred cityscape.
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Example: Using a wide-angle lens instead could broaden the context of the scene, but potentially distract from the drink as the main subject.

Lighting and Time

  • Golden hour lighting provides a warm, soft light, enhancing the warmth of the cityscape and contrasting the cool refreshment of the drink.
  • This time of day is associated with relaxation and leisure, fitting the ad’s mood.
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Example: Shooting in the harsh midday sun could give a more vibrant, energetic feel, potentially shifting the focus from relaxation to outdoor activities.

Style and Post Processing

  • Casual and candid style to capture a spontaneous moment, making the image relatable.
  • High-quality color film emulation to enhance warm sunset tones and cool drink colors.
  • Post-processing to enhance warm tones, increase contrast, and add a soft glow to the can for visual appeal.
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Example: A vintage film effect could add a nostalgic feel, appealing to a sense of tradition and long-lasting quality of the product.

Technical Specifications for MidJourney

  • Wide aperture setting blurs the background, emphasizing the product.
  • Fast shutter speed to freeze the moment, capturing the droplets on the can which suggest coolness.
  • Moderate ISO to balance light sensitivity with minimal noise, keeping the image clean and appealing.
  • The use of MidJourney's style and quality parameters can fine-tune the visual aesthetics to match the desired warm and inviting yet cool and refreshing look of the ad.
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Example: Altering the aspect ratio could change the image's composition and focus, potentially impacting the ad's message by emphasizing different elements within the scene.

This breakdown explores how each component contributes to creating an image that resonates with the target audience’s desire for refreshment and enjoyment, using MidJourney’s capabilities to craft a visually appealing Instagram ad.